Romanian based omni-channel sports betting and gaming operator, Superbet, is thrilled to announce that it has been given €175 million strategic minority investments from Blackstone Group, the world’s largest alternative investment firm.

Although terms of the transaction have not been disclosed, Blackstone has confirmed that the investment will be funded with money managed or advised by its Tactical Opportunities division.

Blackstone has praised Superbet for its ‘rapid growth’ in recent years and has cited its customer-oriented pricing and service, high quality shops, technology investment and rich experience in the industry as the main drives behind this.

Andrea Valeri, Blackstone’s Senior Managing Director, commented on the investment by saying that they are delighted to be able to start working with Sacha Dragic and the excellent management team he has created at Superbet. He added that it is impressive that the Romanian company has continued investment in world-class multi-channel and digital operations, including the launch of a market-leading native app and proprietary online sports and gaming engine, all made to the international standards of the industry.

Valeri went on to say that they look forward to supporting the upward trend of Superbet’s impressive growth trajectory, through international expansion and continued investment in technology.

Sacha Dragic, the Founder and Group Chief Executive Officer of Superbet, said that they are anxious to start this strategic partnership with Blackstone. He added that Blackstone’s equity investment and extensive experience will help them maintain and grow their market-leading position in Romania and pursue expansion opportunities in Central Eastern Europe and globally.

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