New York-listed Churchill Downs Incorporated, has announced the launch of its BetAmerica retail sportsbook at Rising Star Casino Resort in Indiana through its partnership with award-winning global sports betting technology and solutions provider, SBTech.  The retail sportsbook, which marks the debut of SBTech into the state’s budding sports betting market, has already gone live at Indiana’s Rising Star Casino Resort.

The new BetAmerica Sportsbook gives customers at the Rising Sun venue an opportunity to place bets on major professional sports including the NHL, NFL, MLB and collegiate sports, as well as sporting events across the globe   Customers are also provided with in-game betting, early cash out options and increased bonuses and product.  Subject to approval from the Indiana Gaming Commission, BetAmerica and SBTech are also aiming to offer online sports wagering in Indiana.

Bill Carstanjen, the Chief Executive Officer at Churchill Downs Incorporated, commented that they are excited to deliver a state-of-the-art sports wagering product to the residents of Indiana.

Carstanjen also said that their experience as the leader in online wagering in the United States will enable them to offer their customers the very best mobile and in-venue sports betting experience.

Melissa Riahei, SBTech US President, said they are excited to be entering the great state of Indiana.  She added that their on-property sportsbook product has been extremely successful to date, and they look forward to replicating that success for Rising Star Casino, in partnership with Churchill Downs.

Ian Williams, Churchill Downs’ president of online gaming, commented that using SBTech’s superior technology platform and innovative products, they have established a strong foothold in several states, and look forward to continuing their growth in partnership with SBTech.

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