The International Betting Integrity Association (IBIA) is urging all stakeholders, especially data providers, to proactively collaborate with the association and its members in order to establish and adopt agreed best practice standards around the sale, collection and supply of sports data for betting.
The association has requested all parties engaged in the supply chain of sports event data for betting to respect global best practice standards.
IBIA released a statement recently saying that it believes that this is the most effective means of achieving an approach that best serves to protect the integrity of sport, its data, betting markets generated by that date and consumers enjoying those products.
Khalid Ali, the Chief Executive Officer of the International Betting Integrity Association said that upholding the reliability and creditability of sporting event data is of paramount importance for his members and the challenges posed by the pandemic have further highlighted the necessity for robust data chains.
Ali went on to say that there is a clear benefit for everyone involved in the data supply chain in ensuring that such data is a product of high levels of accuracy and transparency.
He also said that IBIA and its members have been considering this issue internally for some time and would like to go a step further and have a proper industry-wide debate.
The International Betting Integrity Association, launched in 2005 and formerly known as ESSA, is a leading global voice on integrity for the licensed betting industry.