LeoVegas, a leading online gambling operator, has enhanced exposure of its content in the Italian market by entering into a new agreement with iSoftBet.

In terms of the agreement LeoVegas.it will introduce a complete portfolio of slot content from iSoftBet that will see its customers having the opportunity to gain access to a range of content from the online and mobile casino content provider which includes the latter’s latest release, The Golden City, as well as Merlin’s Magic Mirror and Vegas High Roller.

The Italian-facing operator will now also have access to a number of iSoftBet’s marketing and real-time gamification tools that includes the In-Game toolkit.  

The In-Game toolkit gives players a chance to activate a range of gamification designed to bolster the player experience.  This includes leaderboards based on achievements, tournaments, points or rewards that consist of cash bonuses or free rounds across all iSoftBet games as well as over 3,000 slot and table game titles that are provided by a number of partners.

Paola Maia, Operations Manager at LeoVegas.it, commented that iSoftBet have a reputation for developing highly exciting and immersive content, and they are very eager to offer its games to their customers.

LeoVegas is certified in 16 globally regulated and emerging territories and recently entered Switzerland after the regulated online gambling jurisdiction opened in July.

Michal Probert, COO at iSoftBet, said that LeoVegas are one of the biggest operators in the industry, and they are delighted to partner with them in the Italian regulated market.

Probert added that this is a very exciting time for them, and they are always looking to expend in regulated markets.