Play’n GO, a leading supplier for slot gaming in the casino industry has announced that it has entered into a Direct Integration Content Deal with Paddy Power Betfair.

In terms of the agreement, Paddy Power Betfair will integrate a selection of games from Play’n GO through direct integration into their own platform.  The content will be launched across its PaddyPower.com as well as Betfair.com domains and will be followed with additional global markets.

Included in the agreement signed by the parties are popular titles such as Sword and the Grail slot, Legacy of Egypt slot as well as the new game Demon.

Francesco Borsetti, the Gaming Commercial Director at Betfair UK, commented on the agreement by saying that they are delighted to offer their customers an exciting and entertaining array of content with Play’n GO. 

Borsetti went on to say that they aim to offer the widest selection of high-quality slot content and with Play’n GO, they can continue to do just that.

Johan Tornqvist, Chief Executive Officer at Play’n GO, said that this is another step in their plans to partner with leading operators in the UK, and expand their presence in the region.  He added that they are excited to bring Paddy Power Betfair and their players their distinctive brand of entertainment.

Tornqvist also said that this year has been extremely fruitful for them, and that it is partnerships such as this that allow them to finish 2019 on a high and move into 2020 with a strong foundation.

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