New-York-listed Genius Sports is pleased to reveal that it has entered into a new deal that will see it provide Hard Rock Digital with official sports data and digital fan engagement services.
In terms of the agreement signed by the parties, Hard Rock Digital will have the opportunity to gain access to Genius Sports’ sportsbook solutions that includes official sports data, customer acquisition and retention tools as well as fan engagement solutions.
Included in the new partnership is Genius Sports’ proprietary suite of NASCAR’s data-driven betting markets as well as NFL official sports data products that give Hard Rock Digital a chance to gain access to the league’s real-time statistics, proprietary Next Gen Stats (NGS) and official sports betting data feed.
In addition, Hard Rock Digital will also gain access to Genius Sports’ library of data-powered in-play content from other US and international leagues which includes MLB, NBA, Liga MX, English Premier League, Argentine and Colombia soccer.
Marlon Goldstein, Executive Managing Director and Chief Executive Officer at Hard Rock Digital, commented that Hard Rock Digital is proud to partner with best-in-class partners like Genius Sports in order to curate the best place to play.
Goldstein also said that their inspiration is to build the best brand in digital gaming and betting and look forward to partnering with Genius Sports on their launch and beyond.
Mark Locke, Chief Executive Officer at Genius Sports, said that this partnership with Hard Rock Digital will provide millions of customers with immersive and highly engaging live betting experiences, powered by the highest quality official data.