Highlight Games Limited, a London-based video virtual sports specialist, has acquired the rights to access hours of archive Greek Super League football footage which will enable it to create a new SOCCERBET product for Cypriot and Greek markets.
Highlight Games will use footage of the best goals, play and commentary from designated teams in Greece’s Super League in order to create a Greek iteration of its hugely popular SOCCERBET product in both league and single match formats.
The Greek iteration of SOCCERBET will feature the Greek Super League’s most prominent and established clubs, including Aris Thessalonika, AEK Athens, Giannina, Asteras T, Atromitos, Panathinaikos, Levadiakos, Platanias, PAOK, Salonika and Xanti.
In addition to Greek and Italian SOCCERBET, Highlight Games’ NBA Last 60 basketball product will also be available to customers in Cyprus and Greece via retail, online and mobile channels.
Steven Holmes, Director at Highlight Games, said that he is delighted to announce this acquisition of Greek Super League rights which will enable Highlight Games to deliver its popular SOCCERBET product to the Greek and Cypriot markets. He added that since SOCCERBET’s launch in Italy earlier this year, they have been overwhelmed by the response from players and customers who favor the Highlight Games experience on betting on real footage, featuring real players, action and commentary over graphical-based competitor products.
Homes also said that Cypriot and Greek players have proven receptive to the concept of virtual sports in recent years, and they are confident that SOCCERBET will revolutionize this space, as it has done in Italy.