Quantum Omni-channel is the latest addition to the arsenal of Amelco – one of the leading sports betting software and trading service providers in the world.
This venture unlocks the industry’s first fully automated price differentiation model and has been created to coexist with Amelco Trading System which is currently well entrenched within major operators’ systems.
Head of Product at Amelco, Maximillian Sutcliffe said that they are very excited to be launching Quantum Omni-channel, which has been designed to give operators the ability to optimize margins and returns more than ever before.”
Amelco has more than ten years’ experience in the sports betting industry, providing customized software to leading operators such as Coral and BetStars.
The launch of the product will not only allow operators to better manage pricing strategies, but will also be available from one platform, thereby reducing the complexity of adjusting prices and limits from one single dashboard.
This is also the first time that machine learning (AI) will be integrated into a system like Quantum Omni-channel. This will exponentially increase the speed and accuracy at which pricing is set, based on likely price sensitivity.
Quantum Omni-channel was first made available as a White Label product to some of Amelco’s strategic partners, before being launched to the industry in general. This is another way that Amelco has been able to maintain its reputation as one of the leaders of the industry by revolutionizing not only its own products, but the ease at which the industry as a whole can now conduct business.