Relax Gaming, a B2B multi-product provider driving innovative solutions and offerings to the iGaming market, has entered into a new content distribution deal that will see it launch its vast portfolio across Max Entertainment’s rapidly-growing online casino brands.
In terms of the agreement, Slotty Vegas, GGBet, VulkanBet and GoSlotty will gain access to Relax Gaming’s branded slot portfolio that includes Snake Arena Money Train, Hellcatraz, Mega Flip, Caveman Bob as well as its comprehensive library of top-notch aggregated content that is scheduled to launch across all the operator’s online casino brands. The titles also include mobile slots and the titles will be available for play at the online casinos in the near future.
Daniel Eskola, Chief Commercial Officer at Relax Gaming, commented on the new deal by saying that their partnership with Max Entertainment demonstrates the appeal of their portfolio among operators that are daring to do things differently and create a unique igaming experience for their payers.
Eskola added that they are excited to be joining forces with this exciting brand and look forward to providing its casinos with a wide selection of quality games and localized third-party content that have proven to increase growth for their partners.
Ion Minca, Head of Casino and Product at Max Entertainment, said that Relax Gaming’s diverse portfolio offers something for every player, so they expect this partnership will offer huge benefit in terms of customer acquisition and retention.
Minca also said that the seamless integration and flexibility offered will also allow them to tailor the content offered by each brand and prioritize games that resonate with their target audiences.