The Swedish gambling regulator, Spelinspektionen, recently issued a license to Soft2Bet to operate in the local market. The casino and sportsbook operator has now announced the launch of its YoYo brand in the Swedish casino market.
Swedish players are now able to access over 1,000 top notch casino games, provided to the YoYo platform from various software providers. Included is a live casino option for players who prefer the fun of a live casino floor, combined with the convenience of online gambling.
YoYo has proven to be immensely popular in other regulated markets, and there is no doubt that it will be so in Sweden as well.
The Chief Operating Officer for Soft2Bet, Uri Poliavich said that company’s first launch in Sweden was a “historical moment” for Soft2Bet, and was a product of “uncompromising dedication” from its executives and team.
“Expanding our customer base is of utmost importance at Soft2Bet, and we look forward to offering the YoYo experience to our Swedish audience,” he said.
Soft2Bet’s portfolio incorporates many industry-leading brands, including Nomini and Tabona. Today, Soft2Bet is considered one of the leading online gambling operators and platform providers in Europe. Its offices are spread across key regions – Malta, Cyprus and Sofia – and employees 270 people. Soft2Bet’s platform incorporates over 4,000 games and works with over 30 providers.