The UK bookmaker, William Hill has reported its financial results for the first half of 2019. The group published massive losses to the tune of GBP 63 million (before taxes). But the company didn’t seem to be too concerned about the numbers, with chief executive officer, Philip Bowcock, commenting on WillHill’s “good progress” nonetheless.
The report covered the 26 week period ending July 2nd, 2019.
According to Bowcock: ‘We are making good progress against the five-year strategy outlined last year, delivering strong revenue growth in the US and other international markets and positioning William Hill well for future growth.”
The CEO said that William Hill continues to grow quickly in the United States and new countries. He said that the company is now live in eight countries, and plans to grow into two more within the second half of the year.
Numbers show that William Hill has expanded at record rate in the sports-obsessed US. The company hopes to generate around 45% of its revenues in the country, as it readies its products for the start of the NFL betting season on September 5th.
William Hill’s US CEO, Joe Asher, pointed out that sports betting is starting to grow rapidly in many parts of the US and that by the end of 2019, nearly a dozen states will have legal sports betting.