Gibraltar bookmaker BetVictor has announced that it has entered into a partnership with Bild, the highest-selling newspaper in Germany that will result in the launch of BildBet, a new online sports betting platform for the German regulated market.

The Bildbet sportsbook is expected to launch in Germany in December this year which is in line with the new gambling regulations in Germany.

Axel Springer SE, the publishing company of Bild, announced the news with the release of a corporate statement about the new ‘strategic brand cooperation’.

In terms of the partnership, BetVictor will obtain permission to offer online sports betting from Bild.  Bild is the leading tabloid in Germany and is already known for its ‘unique sports reporting and enthusiasm for sports’. BildBet will be the result of the cooperation between the two parties and the new brand will offer a captivating and user-friendly betting service.

BetVictor is one of fifteen operators that earlier this month was approved for an online gambling license by the Regional Council of Darmstadt.  The license has enabled BetVictor to offer a legal betting service in line with the new state treaty on gambling in Germany.

The new regulations require all operators including BetVictor to adopt methods for protection of the younger population and self-exclusion methods that protect the gamblers.  The protection methods will also need to receive the approval of the Regional Council of Darmstadt.

BetVictor is a privately owned company that is licensed in the UK, Germany, Malta, Ireland, the Isle of Man and Gibraltar.